Small Business Email Newsletter Examples and Email Tips

Small Business Email Newsletter Examples and Email Tips

You’re ready to create your email newsletter and send it your list of loyal customers, but there’s a problem. You have no idea where to start. If only you had some email newsletter examples…

You’re in luck! Below you will find several email newsletter examples and email tips to help you get the ideas flowing. Read More »

The Anatomy of a Newsletter Article

The Anatomy of a Newsletter Article

anatomy-of-newsletter-articleIn a previous post on newsletter writing, we discussed the different types of newsletter articles. In the post, we talked about how every newsletter article type follows a different formula that once understood can be easy to write. All you need to do is practice and edit; always edit.

In this post we look at how to write an informative article for a newsletter by looking at the anatomy of the article. As we see it, there are six body parts of an informative newsletter article. Read More »

Newsletter Writing Tips for the World’s Best Newsletter

Newsletter Writing Tips for the World’s Best Newsletter

My favorite scene in the movie Elf features Will Ferrell walking into a coffee shop saying, “You did it! Congratulations. World’s best cup of coffee. Great job everybody. It’s great to meet you!”

Check it out…

The “world’s best cup of coffee” and the “world’s best newsletter” may be built on dreams, but isn’t business success built on dreams? Reach for the top. We want to help get you there with these six newsletter writing tips. Read More »

All Cake is Not the Same and Neither Are All Newsletter Articles

All Cake is Not the Same and Neither Are All Newsletter Articles

bundt-cake-newsletter-article
A cheesecake is nothing like a bundt cake, and an ice cream cake is nothing like a pound cake, yet they are all cakes.

The pages of a major newspaper are filled with news stories, feature stories, and editorials all of which are written differently. Yet, they are all newspaper articles.

Every newsletter article is written differently too. Regardless of whether your business sends a newsletter for informative reasons or for marketing reasons, it’s important to recognize the difference between each newsletter article style. The below descriptions explain the different flavors of newsletter articles and offer tips on how each type should be written. Read More »

Frequently Asked Newsletter Writing Questions

Frequently Asked Newsletter Writing Questions

Now that you’ve decided to create a newsletter, you are probably wondering what to do next. Well, you’ve come to the right place. Read this list of frequently asked newsletter writing questions.

Should I send an e-newsletter or an old-fashioned print newsletter?

The short answer is that it depends (don’t you love it?) on your marketing goals and the behavior of your target market. Read More »