You don’t want to kill your blog do you? If you commit any one of these business blogging offenses, you will lose readers and potential customers.
Thou shall not neglect blogging.
Yesterday I wrote about three small business blogs that rock at blogging. Before I found these blogs to showcase I visited dozens of others that simply stunk. They stunk because they had not been updated in months…or longer. I wondered if the mom and pop shops were still doing business!
If you blog, do it often. Make it a goal to blog every month AT A MINIMUM. Read More »
Business blogging is difficult no matter the industry or the size of the business. But blogging is no doubt more difficult when you don’t have a large budget for it and don’t have a staff to manage it. Despite that challenge, there are many small businesses that blog well.
If your goal is to increase website visitors and find new customers for your business with a blog, here are three small business blogs to mimic. Read More »
Branding is a big subject, and businesses that go through extensive branding exercises usually spend big bucks and big chunks of time to do so. But that doesn’t mean small businesses with small budgets have to miss out on branding, especially when it comes to web content.
Branding is a slow process
Think of your brand as the personality of your business. In other words, it’s not one item such as a logo or tagline that defines your brand. It’s everything about your business combined.
Brands evolve over time, and that’s good news for a business on a small budget. Start with these essentials and keep your eyes open for opportunities to fine tune your brand and your web content as you grow. Read More »
What if I were to tell you that for $5 someone would make a video for you? Draw an illustration? Write your message on their beer belly and take a photo? Yes, a giant beer belly.
There is a site where you can have all these things done and more, each for only $5. The site is called Fiverr.com, and it’s one of my favorite websites as of late. It’s an incredible resource if you are looking for something awesome and low quality.
You’re probably wondering why you would ever want something low quality. I’ll tell you why you might… Read More »
When Sara Lancaster emailed me to swap guest blog posts I was super excited. So it is with great pleasure I share this website content review. Thanks for the opportunity, Sara!
Today’s website review focuses on Mister Nice Guy Cupcakes from Melbourne, Australia. Let me just say that I have tried the cupcakes and they are delicious, but back to the serious stuff. Three reasons I wanted to use this website as a copywriting example were: Read More »
