Shark Tank’s Storytelling Lessons for Specialty Food Companies

Specialty food makers could certainly learn valuable lessons by watching ABC’s Shark Tank, especially when it comes to telling a food business’s story. Even if you aren’t seeking funding from celebrity investors (a/k/a “the sharks”), your ability to speak quickly and clearly about the business will assist in making the sale.

Doesn’t matter if you’re talking to consumers, retailers, or strategic partners. You’ve got less than a minute to create impact. Read More »