{"id":27180,"date":"2016-09-19T20:06:07","date_gmt":"2016-09-19T20:06:07","guid":{"rendered":"https:\/\/condimentmarketing.com\/?p=27180"},"modified":"2016-11-14T04:31:54","modified_gmt":"2016-11-14T04:31:54","slug":"food-marketing-terms","status":"publish","type":"post","link":"https:\/\/condimentmarketing.com\/food-marketing-terms\/","title":{"rendered":"Food Marketing Terms"},"content":{"rendered":"

With the launch of our new website recently, we published a \u00a0food marketing dictionary<\/a>. The dictionary is complete with all the terms and definitions you’ll need to know when running a food business, some of which are specific to what we do here at The Condiment Marketing Co.<\/p>\n

For example, Brand Advocates<\/strong> is a term we use to describe your fans who will talk up your products or service, and, in a way, be part of your sales force.<\/p>\n

\"food<\/a><\/p>\n

 <\/p>\n

Brand Story<\/strong> is another term not commonly used in marketing and often not used in the same way. We tend to use “Brand Story” to describe a business’ personality as well as the nuanced stories shared throughout all marketing efforts.
\n\"brand<\/a><\/p>\n

Stay tuned for more posts that dive deep into our own food marketing terms. In the meantime, we hope you’ll find our big food business dictionary<\/a> useful.<\/p>\n