It looks as though Google+ is here to stay, at least for the near future. Specialty food brands have a real opportunity to spread their brand on the web if they dig into it. Don’t believe me? Then keep reading. Read More »
Post a picture of a cute animal to your social media accounts. Better yet, post a picture of a cute animal to your blog and tease people to your blog through provocative or fun social media posts. People will click. Even the grumpiest of executives can’t resist a cuddly bear.
[Photo: Brown bear at the Denver Zoo. Photo courtesy of ME. It’s a Sara Lancaster original.]
What do you think of websites with these features?
White text on black background
Super long paragraphs with no real point
Pictures that don’t match headlines
If you are anything like me and my graphic designer friend Anna Schmohe of Studio Schmo, then you probably believe that black backgrounds, endless paragraphs, and pointless headlines are wrong! You probably also believe that web content and web design are integrally linked. You can’t succeed online unless you succeed at both writing and design.