The Book that Makes Business Blogging Easier

The Book that Makes Business Blogging Easier

At only 29 pages, this quick read will be a reliable blogging resource for years to come. You’ll get 103 bite-size tips from author Sara Lancaster and the 17 professional bloggers who shared their secrets for writing sharp blog content. Each tip is simple, yet packs a powerful punch.

blog-post-ideas-book-300x230.jpgHow this book will make your blog better:

  • With over 100 idea-generating tips, you’ll create more valuable blog posts and bring in more valuable blog visitors.
  • Bye-bye writer’s block. Or should we say, “bye-bye blogger’s block.”
  • A list of more than 50 resources presents infinite possibilities for finding blog post ideas.
  • Get inspiration from professional bloggers by seeing what they do to make their blog content stand out. (The book is loaded with examples.)
  • The 17.5 bonus tips will make blog promotion a no-brainer.

103 Ways to Create SHARP Blog Content is like a pocket muse for business bloggers. Actually, scratch that – it can be applied to all bloggers looking to start strong out of the gate and maintain that momentum throughout their careers. This isn’t just a list of tips and tricks, 103 Ways is a compendium of real-world advice and experience from people who write every day. This book isn’t even targeted to someone in my situation, but I’ve managed to pull several great ideas from it for use on my own blog. ~ Harry C. Marks, CuriousRat.com

103 Ways to Create SHARP Blog Content: What a great resource for bloggers. Terrific content all around. ~ Barbara Kiebel, Kinetic Webs, LLC

Sara’s 103 Ways to Create Sharp Blog Content completely re-inspired me to blog more and create my own, long overdue e-book. This fast-reading guide is filled with super practical nuggets of information you can start using immediately as well as a bunch of handy links scattered throughout that I’ve already bookmarked. You’ve made my life easier–thanks Sara!” ~ Sarah Bush, Make Great Stuff

I encourage you to download the book and keep it handy for those periods of blog writer’s block. ~ Sean McVey, Hinge Marketing

CLICK HERE TO GET THE BOOK!

Big Brands with Personal Blogs: Corporate Blog Examples

Big Brands with Personal Blogs: Corporate Blog Examples

Big brands are run by board members, divisions, mission statements, annual reports. . .you get the point. It’s hard for an outsider to see the personal side of a big company because hundreds or thousands of people get lost behind a corporate identity. And it’s hard to sell a corporate identity, especially in this time of transparency and social marketing.

Big brands need to use their blog to reveal that personal side. A blog is a chance to showcase the fact that a company isn’t only a bunch of suits looking to build on the bottom line. Most people behind most big brands actually care about their business and the people that support it. That’s what I call personal.

Check out these three examples of corporate blogs with that personal angle.

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It Doesn’t Have to Be a Blog

It Doesn’t Have to Be a Blog

When some people hear the word “blog,” they cringe a little. They might even roll their eyes and pick up their newspapers snapping the pages loudly so as not to hear you. Here are just a few things those blog naysayers might be caught repeating.

  • I don’t understand blogs. Don’t these people have lives?
  • My computer is old. I don’t even have the software to view a blog.
  • Our customers don’t read blogs.
  • I already have a Web site.

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How Business Blogging Builds Connections with Clients

How Business Blogging Builds Connections with Clients

It’s true that your blog is an avenue for bringing search traffic and hopefully new customers to your Web site. It’s also true that your blog posts should be compelling in order to keep your readers coming back and to drive your readers to action.

But how good of a following will you and your business build if all of your posts are impersonal, repetitive, and only try to sell something?

Read More »

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